Why Diversity in films Matters for everyone. AKA BOYCOTTEXODUS

Before I get into why it matters for EVERYONE (especially you money makers) I’d like to start with a tweet.

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I know I’ve briefly touched on diversity in films in the past but this development has me diving back into the subject.

So a few days ago Rupert Murdoch decided to tweet something. I assume when his old wrinkly thumbs were moving across his blackberry screen he was clear-headed and not at all inebriated. But the tweet he sent out was ridiculous nonetheless. A tweet claiming that all the Egyptians he knew were white so whats the big deal about having an all white cast……for a movie filmed….. in Africa. While I don’t doubt uncle money bags only knows white people in Egypt. Your tiny little club of people you know in Egypt clearly doesn’t represent the entire country. And oh I’m sorry it’s not an all white cast, How silly of me. Here let’s see the cast.

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So…the main characters, the kings and queens. Those can be white, but for the slaves and assassins, now we have to be realistic. If all of the Egyptians Murdoch knows are white, why isn’t he complaining that the servants aren’t white as well? Blatant racism and whitewashing is why this film has been facing a boycott since its inception. #Boycottexodus is a pretty huge movement as minorities are tired of getting the old “heave-ho” whenever big productions feel like it. Which leads us to some very interesting statistics about diversity in film. Here are a few stats about Race and Hollywood based on a study done at UCLA.

Graph creater race Graph Creator graph leadThe lack of minority representation has always been known, but sometimes it’s good to actually see it. It’s actually sickening.  But here’s the GOOD news. Because of things like boycotts and people in general just being tired of this mess. There seems to be an upswing in people going to see films and tv shows with higher minority representation. This comes through in data obtained by

Movies with higher minority representation(21-30%) posted $160.1 million in global box office receipts in 2011. Films with lower Minority involvement(less than 10%) made just $68.5 million. That’s 91.6 million dollars MORE just for doing something you should be doing ANYWAY. I mean asinine, archaic Hollywood casting practices aside, the data is very clear. By being bigoted you are losing money Hollywood. Here’s the full report. See that’s why it matters for everyone, everyone makes more money, A LOT more money in the end. So do the right thing. Diversify your talent, your creators, your directors, hell diversify the agents at the agencies that represent these people. Watch your profits (which have been steadily dropping) soar.

 

Thanks for reading!

 

Sincerely,

 

Brian Bell

 

 

 

 

 

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Where are the black superheroes?

Wow, that’s all I can say at this point. Its 2013 and its really showing now, this is where it all comes to a head. See back in the heyday of the comic industry nobody wanted to make black superheroes. Now in this new age we are slapped in the face with it everyday. Oh go check out “The avengers!” go check out “The dark knight”! Go check out “Captain America”! Go check out “Green Lantern”. What do all these movies have in common? They are comic book adaptations of superheroes that are all caucasian. Now I’m not talking about the quality of these movies, I’m one of the world’s biggest batman fans, but the fact remains that African Americans do not have many superheroes and the ones that are made are made just because they need a black hero. Giving us original names such as “Black lightning”, “Black panther”, “Bronze tiger”, we get it they’re black…but unfortunately until recently not much else.

The crazy part is THERE ARE GREAT BLACK SUPERHEROES. Unfortunately most of them have only a small following because they have never been promoted. Icon and Static are two of my very favorite heroes, yet no movie of either of them yet. Icon can easily go head to head with superman and in fact did one time punching him through the Justice league watch tower. Static eventually becomes the most powerful hero in the DC universe. Both heroes are great role models. So why haven’t they been given the exposure they deserve? Why am I still hearing “black people can’t be superheroes”?

Now they want us to get excited about “Falcon” being in the new Captain america movie. Yippie…a sidekick who talks to birds, right that’s a real hero…So now that my little rant is over lets get into the facts. The facts are that Dwayne McDuffie is responsible for some of the best (and only original) Black superheroes. Milestone comics did more for African Americans in the comic book industry than any other group ever did. But if you notice after Mr. Mcduffie’s untimely death, all that he did has been slowly reversed, they no longer use John Stewart for the green lantern, many of the black superheroes that were featured prominently in The justice league are gone. Perhaps most disturbing, in the television show batman the brave and the bold which featured team ups with almost every single hero in the dc universe, he didn’t team up with any milestone characters even one time.

Marvel you’re next! Teasing the populace year after year with a black panther movie is a little much don’t you think? I thank you for the first two blade movies an awesome job but most people forget that those movies helped kick off the comics-movie wave. This lack of black superheroes has resulted in there being almost zero black action stars. it translates now to the movie industry.

Wiseguy Industries is working on this. Cain the Conqueror will be the first of many heroes for all races and its not about their race. They will be superheroes of all colors but their colors will not make them. Thank you for your time.